What Sets Your Exit Value Is Decided Years Before You Sell
Many owners think about value when they decide to sell. Buyers, however, judge a business on years of history: the reliability of its earnings, how much it depends on the owner, the quality of its customers and records, and the risks they uncover in diligence. This article explains what typically drives exit value, why most of it cannot be fixed in the months before a sale, and where to start if an exit is somewhere on your horizon.
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